Director / AVP – Digital Marketing (HK$80K - $100K) (Ref. No.:
26844)
Our client, a Life Insurance Company is looking for high-caliber
person to fill the position.
工作职责
-
Develop and implement digital marketing strategies for both HK
and PRC market to attract new / existing customers through
various digital and omni channels
-
Plan and implement effective digital marketing campaigns and
initiatives including Company website, SEO & SEM, eDM and
social media to drive digital engagement
-
Analyze customer data and evaluate the performance of digital
marketing campaigns to identify trends and areas for improvement
-
Create contents for various digital and social media platforms,
including Facebook, Instagram, YouTube, Wechat, Xiaohongshu,
website, Google Ads, and eDM
-
Collaborate with designers and developers to improve the overall
user experience
- Stay updated with digital trends and best practices
- Handle ad hoc projects
工作要求
-
Degree holders in Marketing, Business, Digital or related
disciplines
-
At least 8 years of digital marketing experience in Insurance /
Banking industry
-
In-depth knowledge of digital marketing channels, techniques and
best practices
-
Expert in Google Analytics, CRM, SEO/SEM, and social media
channels (both HK and PRC)
- Excellent presentation and interpersonal skills
-
Excellent written and verbal communications both in English and
Chinese
- 职位编号:
- 26844
- 日期:
- 26/04/2024
- 工作类别:
- 其它
- 薪金范围:
- HK$80K - $100K
- 学历要求:
- Degree
- 联络电邮:
-
[email protected]
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