Job Opening - Hangtung human resources

Our client is a global cosmetic & skincare group with APAC headquarters in Hong Kong; they are urgently looking for a Data Analyst who will work closely with Global and APAC Online team and dedicated Product teams to support the Product Manager and other team members on metrics and trends, dashboards and reporting, and deep dives into specific areas of the DTC ecommerce experience. You will collaborate closely with Business Stakeholders, Product Management, UX, UI, team members. You will present findings to both internal and external stakeholders, modifying your approach and level of detail to cater to the audience. You will play a critical role in supporting the success of the overall product vision and strategy.

Leverage Google Analytics, Business Intelligence Tool and other Customer Sentiment tools to contribute to fully developed view of current brand position by market, and areas of improvement
Analyze online user behavior, conversion data and customer journeys, funnel analysis and customer segments
Facilitate tagging requirements for data collecting, managing and reporting on web analytics and other website metrics
Present learnings and data trends to stakeholders, catering approach to audience
Develop dashboards and custom views to support Product Teams' products
Analyze impact of site speed performance on ecommerce KPIs, including impact of key releases and extrapolate potential impact of further releases
Analyze specific digital product pilots to model ROI. Present recommendation on rollout strategy based on learnings
Collaborate with UX and digital product capability teams to analyze products across brands to define areas of opportunity for investment
Recommend site experimentation tests and ensure measurement of success of test is properly established. Analyze results of tests (Google Optimize, Optimizely) and speak to recommendation with confidence
Present learnings to Digital Experience stakeholders to drive informed decision-making for internal roadmapping
Develop performance dashboards for business users & stakeholders that support all stages of ecommerce funnel
Provide insights to accelerate the growth of our business
Coach Product Managers and other team members on data analysis and tools

Bachelor’s Degree in a quantitative discipline (Economics, Data Analytics, Statistics, Engineering, Computer/computational sciences or similar)
5+ years of experience working in management consulting, or in an internet-driven analytics environment, specifically focused on website performance, navigation, merchandising best practices, traffic analysis, and usability or CRM analysis
3+ years of experience with analysis and data visualization platforms (strong experience with Looker, Data Studio etc.)
Strong understanding digital acquisition, marketing effectiveness & conversion rate optimization within the following channels: display, programmatic, ecommerce website, Social, Search, and CRM
Strong analytical skills with direct working experience in SQL and web analytics (familiarity with Google Analytics required)
Direct experience working in a cross-functional role with proven ability to effectively communicate
Experience working within teams adopting an Agile software development methodology
Excellent time management and organizational skills with appropriate sense of urgency and proactive approach
Proficient with JIRA, Confluence, and other software development support tools
Knowledge on web design and development including JavaScript and HTML writing
Strong verbal and written communication skills
Strong organizational skills to assist in managing multiple projects and tasks
Ability to multi-task, working independently and to collaborate with cross functional teams

Senior Data Analyst (Digital) – APAC (HK$70K to HK$80K monthly) (Ref. No.: 26546)